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OTC Marketing Award Winners 2020

Click here to view the OTC Marketing 2020 eBook or view the full list of winners below: 


Best OTC Multiple Retailer of the Year
Tesco Pharmacy


Best OTC Performer Outside Pharmacy
Optrex, RB


Best OTC Pharmacy In-Store Support
ellaOne, HRA Pharma
Verve Marketing London


Best OTC Public Relations Campaign for a Non-Medicine
Cetraben, Thornton & Ross


Best OTC Public Relations Campaign for a Medicine
Infacol, Teva
Satellite PR


Best OTC Packaging Design
FERTI·LILY Conception Cup, Rosesta Medical
Venneman Concepts, The Greenhouse Amsterdam


Best OTC Social Media Campaign
Canesten, Bayer Consumer Health
Wunderman Thompson, Pegasus, Mediacom


Best OTC Digital & Mobile Marketing Campaign
Deep Heat, Deep Freeze, Deep Relief, The Mentholatum Company
1DA, the7Stars, Jungle Cat Solutions


Best OTC Out-of-Home Advertising
Vicks First Defence, Procter & Gamble
Saatchi & Saatchi


Most Innovative New OTC Product
Otrivine Extra Dual Relief Nasal Spray, GlaxoSmithKline


Most Creative OTC Campaign
Pro Plus, G R Lane Health Products
Bray Leino


Best Niche OTC Marketing Campaign
Infacol, Teva


Best Big Budget OTC Marketing Campaign
Sudocrem, Teva
McCann Health, Orbital Media, Satellite PR, Storm FX, TCS Media


Best OTC Audio-Visual Advertising
Deep Relief, The Mentholatum Company
1DA, the7stars


OTC Brand Revitalisation of the Year
Bronchostop, Perrigo


OTC Launch of the Year
Bronchostop Junior, Perrigo


OTC Brand of the Year
Viagra Connect, Pfizer Consumer Healthcare


Outstanding Contribution to the OTC Industry
Mr John Smith, PAGB


OTC Company of the Year

OTC Marketing Awards 2021

For Sponsorship Opportunities contact:

Christopher Keeling
Mobile: +44 (0) 7917 647 859

For all other enquiries:

Natalia Kay
Mobile: +44 (0) 7917 265 637