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Scrip: 世界の医療用医薬品&製薬産業に関するニュース

Opdivos EU Colorectal Cancer is a Setback but More Than Offset By Potential Gains

By Ian Schofield 29 Nov 2022

Bristol-Myers Squibb has withdrawn its EU application to extend Opdivo’s use to metastatic colorectal cancer (mCRC), following a similar move for liver cancer last year. But the mCRC withdrawal is likely to have limited commercial impact and the company is more interested in pursuing the product’s use in combination treatment for this indication.

Topic Cancer

Citeline Engage: Supporting clinical trial pl...

AstraZeneca takes an innovative approach to trial results summaries

25 Nov 2022

shutterstock_1563533761

What Are Trial Results Summaries and Why Are They Necessary?

Topic Clinical Trials

Citeline Engage: Supporting clinical trial pl...

Trial results transparency starts here

25 Nov 2022

shutterstock_1414373417

Trial Results Summaries provides an unbiased and non-promotional portal for sponsors to share trial results summaries, also known as plain language summaries (PLS), with participants and the public.

Topic Clinical Trials

Citeline, Trialtrove: 医療用医薬品の臨床試験情報データベース

2020 Clinical Trials Roundup: Disruptions to the Trial Landscape

25 Nov 2022

disruptions-to-trial-landscape

Our annual analysis dissects the data of all Phase I–III clinical trials that started in a year dominated by COVID-19.

Topic Coronavirus

5 Top Tips For Generating Successful Content Marketing

18 Nov 2022

5 Top Tips for Generating Sucessful Content Marketing Infographic Cover

From choosing the right audience to measuring campaign results, follow these 5 tips when planning your successful content marketing campaign.  

Topic Advertising, Marketing & Sales

In Vivo: 医療用医薬品・医療機器産業の経営層向けニュース

Bayer’s US Playbook: The Smart Way To Top-Line Growth

By William Looney 14 Nov 2022

The hotly contested US market is central to Bayer’s aspirations to become a global innovation player in pharmaceuticals, especially in key growth segments like oncology. A little more than one year in, Bayer Pharmaceuticals Americas President Dr. Carsten Brunn reflects on his unit’s progress.

Topic Business Strategies Company Analysis

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