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Understand the challenges of digital marketing to HCPs

Explore Skipta’s challenges in pharma marketing infographic. Capture vital stats and insights into the toughest hurdles in digital marketing, with exclusive information and data from Skipta’s social network of more than 700,000 verified healthcare professionals.


You’ll discover:

  • The phenomenon of “ad blindness” – how prevalent it is and how to overcome it
  • Physicians’ and other HCP’s attitudes toward engaging with digital marketing
  • Essential stats on the digital marketing interests of physicians and other HCPs





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