The balance of power behind the prescribing decision is changing: payers are ever more in charge. That means that insight into how payers make decisions – how they evaluate drugs, one against another – will be crucial to any successful drug launch.
RxScorecard™ objectively, authoritatively, and systematically assesses marketed and pipeline drugs in a therapeutic indication from the payer’s
point of view. Developed by senior medical and pharmacy leaders from major payers and pharmacy benefit managers, RxScorecard™ delivers practical and powerful insight into your drug’s reimbursement potential and how you can maximize it.
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