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London – May 21, 2018 – Primal Pictures, part of Informa Pharma Intelligence, and pioneer of the world’s most medically-accurate and detailed three-dimensional model of human anatomy, announces today that it has partnered with Insight Learning Technology(ILT), a learning technology company applying cutting-edge research in cognitive science to achieve breakthroughs in computer-based learning. The partnership combines Primal Pictures’ award-winning three-dimensional anatomy with ILT’s patented learning technology to introduce a ground-breaking suite of online interactive anatomy learning and assessment modules called Anatomy Palms. Primal Pictures’ in-house anatomists worked closely with ILT to meticulously craft the most in-depth, comprehensive set of anatomy learning material available on the market today. These modules were developed to address the skyrocketing level of essential anatomy knowledge required of medical students, trainees and doctors in the past two decades.

ILT’s patented PALMs is the only online training method based on peer-reviewed research. The modules adapt to the individual learner, accelerating pattern recognition, rapid mastery and strong retention of both facts and interpretations of clinically-relevant material, bridging the gap between knowledge-based understanding and experience-based performance. Developed by highly respected academic cognitive psychologists at University of California Los Angeles and University of Pennsylvania, PALMs have helped medical students, trainees and professionals develop a deep understanding of a variety of difficult subjects including cardiology, histopathology, obstetrics/gynecology, radiology and ultrasound.

The addition of the Anatomy PALMs enhance Primal Pictures’ unrivalled highly-engaging three-dimensional human anatomy solutions that have earned the company its reputation for excellence among the nearly 1,500 academic and clinical institutions that readily utilize Primal’s market-leading resources.

“Primal Pictures is pleased to partner with Insight Learning Technology to offer academic institutions and organizations a way to advance learning of anatomy,” said Pippa Chadfield, head of Primal Pictures. “The addition of Anatomy PALMs, as either a stand-alone resource or to supplement Primal Pictures license, enhances Primal’s core offering and extends our brand into the emerging, innovative arena of adaptive learning. We look forward to a long, mutually rewarding partnership with ILT and serving those who will benefit from this revolutionary way to learn anatomy.”

For more information on the Anatomy Learning and Assessment Modules and other solutions from Primal Pictures, please contact: (EU) +44 (20) 337 73737, (USA) +1 888 670 8900 (toll free) or (908) 547 2200 or visit their website www.primalpictures.com.

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About Primal Pictures
Primal Pictures offers the most complete, detailed and medically accurate model of human anatomy for health care students, educators, practitioners, researchers and industry. The company’s market-leading web-based three-dimensional anatomy software solutions are widely adopted and used in nearly 1,500 academic and clinical institutions across the globe to enhance health care education and practice. Primal Pictures is a part Pharma Intelligence, a division of Informa PLC. Informa operates at the heart of the knowledge and information economy. It is one of the world’s leading business intelligence, academic publishing, knowledge and events businesses. With more than 6,500 employees globally, it has a presence in all major geographies, including North America, South America, Asia, Europe, the Middle East and Africa.

About Insight Learning Technology
Insight Learning Technology, Inc. offers computer-based learning solutions developed from innovations in cognitive science research. ILT’s patented perceptual learning technology offers for the first time, systematic ways of accelerating pattern recognition skills. ILT’s patented adaptive learning technology optimizes the spacing and sequencing of interactive learning events to optimize each learner’s efficiency of learning, comprehensive mastery, and transfer. Insight’s technology also makes possible unprecedentedly rich assessment. Insight’s technologies have produced strong learning outcomes in university research funded by the US National Science Foundation and US Department of Education (ED). The company has worked with major corporations, the US Department of Defense (DoD), and US Dept. of Education, as well as having its technologies featured in the DoD-wide Advanced Distributed Learning (ADL) initiative.

About Informa Pharma Intelligence
Informa Pharma Intelligence powers a full suite of analysis products—Datamonitor Healthcare, Sitetrove, Trialtrove, Pharmaprojects, Medtrack, Biomedtracker, Scrip, Pink Sheet and In Vivo – to deliver the data needed by the pharmaceutical and biomedical industry to make decisions and create real-world opportunities for growth.
With more than 500 analysts keeping their fingers on the pulse of the industry, no key disease, clinical trial, drug approval or R&D project isn’t covered through the breadth and depth of data available to customers. For more information visit pharmaintelligence.informa.com.

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